Pinterest Q & A

We often get asked a lot of the same questions on social media marketing so we decided we would devote this month’s blogs to Q&A sessions on four of the major social media platforms – Facebook, Pinterest, Twitter & Instagram. Last week’s blog post was a Q&A on Facebook, read it here. This week we are going to focus on Pinterest.

Q: Can my business have a Pinterest profile or just a personal profile?

A: Yes a business profile/page can be set up on Pinterest, as well as personal pages.

Q: Do I have to be invited or can anyone set up a profile?

A: When Pinterest first started out they required new users to receive an ‘invitation’ to sign up, but that was ‘retired’ a couple years ago and anyone can sign up now (for free!).

Q: What kind of pins should I post and boards should I create on my Pinterest business profile?

A: One of the great things about Pinterest is it allows for a great spectrum of creativity and really showing a business’s personality. For those with product based companies this is a great platform to showcase those products. For those with more service based offerings then use Pinterest as a way to share beliefs, values and pictures of yourself and staff.

Q: How often should I post on Pinterest?

A: This entirely depends on the user, as there is no real right or wrong answer for this. We do recommend at least making a couple pins a week so it stays current.

Q: Can my Pinterest page be linked to my other Social Media accounts?

A: On the profile page there is the capability to link to Twitter, Google+, and Facebook pages so the links will be on there for people to click. Also, every time a pin is about to be posted there is an option to share on Twitter or Facebook (if accounts are linked).

Q: When is the best time to add pins and create boards?

A: Similar to the Facebook when to post in our previous blog, this is best determined by trial and error; however, the mass majority of people that get on Pinterest do so in the evening or weekend hours so that is a good place to start. According to Mashable, Saturday mornings are the best times to post. Don’t do everything all at once though; try spreading pins out over a specific time frame.

Q: Can I put my Pinterest boards on my website?

A: Yes, there is a way to create widgets to add to a website from the settings.

Across the Horizons' Pinterest boardAbove is an example of one of our boards dedicated to local businesses and organizations.

For more tips or instruction on how to use and make the most of a Business Pinterest Profile and what to post check out our blog ‘Pinterest what?’. Check out our Pinterest profile for some ideas on how it can be used for a small business. For questions or more information on Pinterest contact us at contact@acrossthehorizons.com.

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